by admin | Apr 20, 2016 | news
For any brand trying to tighten up its mobile game, the smartphone can be a brutal taskmaster. Poor user experiences — non-responsive Web sites, inscrutable banners, lame apps — are swiftly ignored, while superb experiences are richly, even...
by admin | Apr 12, 2016 | news
Despite the ways in which they can be manipulated for evil, bots are a hot topic in digital marketing at the moment. How can they enhance ecommerce? Two weeks ago, Microsoft chief executive (CEO) Satya Natella took the stage at the company’s Build conference and said...
by admin | Nov 9, 2015 | Ecommerce, M Commerce, Mobile App, Mobile Commerce, Mobile Ordering, news, Online Storefront
The way consumers are finding products, interacting with brands, and making purchase decisions is changing. Thanks to Twitter and Facebook, a small business doesn’t only have to rely on SEO to compete with their larger competitors. Larger retailers are able...
by admin | Oct 27, 2015 | M Commerce, Mobile Commerce
Ecommerce traffic is shifting. Forrester projects that retail sales on smartphones and tablets will total $115bn in 2015 and $252bn in the US by 2020. However, according to its recent survey: “There is a big disconnect between traffic and sales on mobile devices....