How to gear towards mobile commerce success

How to gear towards mobile commerce success

Apple’s recent announcement that it is preparing to bring one-touch shopping to the mobile web points to a major milestone in mobile commerce. Brands are moving past mobile hype and towards delivering options that customers want. While the US tech giant had already...
What can chatbots do for ecommerce?

What can chatbots do for ecommerce?

Despite the ways in which they can be manipulated for evil, bots are a hot topic in digital marketing at the moment. How can they enhance ecommerce? Two weeks ago, Microsoft chief executive (CEO) Satya Natella took the stage at the company’s Build conference and said...