by admin | Apr 12, 2016 | Network Security, news
It seems like there’s always a new infographic claiming to show exactly where fraud’s biggest hotspots are located. From maps of the dodgiest locations in the UK to a list of the top 100 riskiest zip codes in the States, dozens of new targets are supposedly revealed....
by admin | Apr 12, 2016 | news
Despite the ways in which they can be manipulated for evil, bots are a hot topic in digital marketing at the moment. How can they enhance ecommerce? Two weeks ago, Microsoft chief executive (CEO) Satya Natella took the stage at the company’s Build conference and said...
by admin | Apr 12, 2016 | news
New research published today in the 2016 Top 500 Guide reveals how marketplaces have given smaller web merchants a tool for impressive growth. Online marketplaces, or online shopping malls where consumers can purchase from a variety of merchants on one...
by admin | Apr 11, 2016 | news
A study we just completed shows that a new type of customer-generated content captured online at the point of purchase can solve the problem of low customer review volume. “Be the first to write a review” is one of most negative messages retailers can show...
by admin | Apr 11, 2016 | Ecommerce, news, Online Storefront
This is the first in a series in which I’ll look at some checkout optimisation basics, features or practices which are likely to reduce abandonment rates. In this article, I’ll look at the practice of enclosing the checkout for users, why this is a...
by admin | Apr 8, 2016 | news
Millennials — who now total 83.1 million, according to the U.S. Census Bureau — are “radically reshaping” the in-store experience at retail. Due to the generation’s deeply rooted connection to mobile devices,...