What can chatbots do for ecommerce?

What can chatbots do for ecommerce?

Despite the ways in which they can be manipulated for evil, bots are a hot topic in digital marketing at the moment. How can they enhance ecommerce? Two weeks ago, Microsoft chief executive (CEO) Satya Natella took the stage at the company’s Build conference and said...

E-retailers rely more heavily on online marketplaces

New research published today in the 2016 Top 500 Guide reveals how marketplaces have given smaller web merchants a tool for impressive growth. Online marketplaces, or online shopping malls where consumers can purchase from a variety of merchants on one...

Retailers Capture the Power of the Checkout Moment

A study we just completed shows that a new type of customer-generated content captured online at the point of purchase can solve the problem of low customer review volume. “Be the first to write a review” is one of most negative messages retailers can show...