Checkout best practice 101: guest checkout

Checkout best practice 101: guest checkout

Welcome to part two of a series in which I’ll look at some checkout optimisation basics, features or practices which are likely to reduce abandonment rates. The first post looked at why enclosing the checkout process is a good idea, now we’ll look at the use of guest...

Boosting your eCommerce Conversions #infographic

In this infographic you can find 17 eCommerce Conversion boosters, including: The use of images (product photographies, 360º photos…) and videos (product videos, unboxings…) Engaging by the use of correct colors Sense of urgency Product reviews...